Podcast listeners, this is a Keynote and Q&A from AdWeek here in NYC. I love
talking with people with in the industry and advertising world. There's a
number of interesting themes and tactics at play during this keynote, and my
overall thesis on how I see the Ad World. Super interested to see your
comments from this episode - please take a moment to tweet me
@garyvee to
share your 2 cents.
Topics from Today’s Episode: 4:45 | What quantity means in the creative space
8:00 | Creating content that’s contextual to your audience 9:30 | Finding the
whitespace 12:00 | Understanding psychology of end user 14:45 | What really
drives your business 18:00 | The Framework 20:20 | Q&A Starts 22:30 | Examples
of how Vayner grows business 24:20 | Finding creative that gets people excited
28:40 | What skillsets are necessary in the ad world 32:00 | Leadership 35:15
| Accountability for CEOs 37:15 | This industry lacks enormous heart
Read more
Podcast listeners, this is a Keynote and Q&A from AdWeek here in NYC. I love
talking with people with in the industry and advertising world. There's a
number of interesting themes and tactics at play during this keynote, and my
overall thesis on how I see the Ad World. Super interested to see your
comments from this episode - please take a moment to tweet me
@garyvee to
share your 2 cents.
Topics from Today’s Episode: 4:45 | What quantity means in the creative space
8:00 | Creating content that’s contextual to your audience 9:30 | Finding the
whitespace 12:00 | Understanding psychology of end user 14:45 | What really
drives your business 18:00 | The Framework 20:20 | Q&A Starts 22:30 | Examples
of how Vayner grows business 24:20 | Finding creative that gets people excited
28:40 | What skillsets are necessary in the ad world 32:00 | Leadership 35:15
| Accountability for CEOs 37:15 | This industry lacks enormous heart
Read less